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Trying to find an escape of the stressors of adulthood, I found fitness. It may seem cliche but the gym is my safe space. Built on an aspiration for physical and mental growth, fitness has afforded me the opportunity to push myself and revealed a desire to help others do the same. This brand isn't just for avid lifters or fitness enthusiasts; it's built for everyday people trying to take control of their overall wellness and establish a balanced life involving physical activity and mental health.

Fiercity Fitness isn't just gym wear. It is a representation and symbol that anything is possible.  Our unique style is branded around a lion. Why? Simply put - lions are a symbol of strength and courage. We need the strength, physically and mentally, to meet our goals. We, also need the courage to take the first and every step after that to overcome self-doubt and self-imposed limitations. The lion is a reminder that you are capable of more than you give yourself credit for.   This brand is about pushing yourself and becoming the best you possible. Unleash your inner lion and get to work!